2012 Summit on Customer Engagement February 28-29 San Mateo, CA, USA Stay tuned for information on presenters, our newest inititive--workshops... read more →
With Steve Jobs being customer #1. I'm an Apple outsider to be sure, but I can't imagine that many people... read more →
Yesterday your intrepid blogger ventured out into the clothes shopping wars. I was actually kind of excited--men's clothing is really... read more →
We've just been treated to the sweet site of two superb athletes come back, big time, from the depths of... read more →
Readers of this blog know that customers can create value for firms well beyond their purchases. They can market for... read more →
What shall we call peer association groups--such as those formed by dog lovers, or software engineers, or quilters, or Harley... read more →
Business growth is eluding a lot of good companies today, as the usual approaches--acquisitions, alliances, pursuing cutting edge technology bandwagons,... read more →
Interesting article in the current Fortune <http://tech.fortune.cnn.com/2011/05/09/inside-apple/>. Some interesting takeaways to me (confirming Steve Jobs' remarkable contrarianism as perhaps the key... read more →
FROM THE MAY 2011 NEWSLETTER Last month's issue provided seven tips for better listening to a senior executive--a critical step... read more →
FROM THE APRIL NEWSLETTER Gaining strong executive support for any initiative is a key element of success, which is why... read more →