I discuss a couple of our newest presenters, Julie Tung, VP of Global Customer Programs at Oracle, and Tami Andrews,... read more →
An interview with Diane Davidson, Manager, Customer Success Programs, Collaboration Software Group, WebEx, Cisco Systems Below is a preview... read more →
While 2009 was a challenging year - there were still many great ideas out there in the world of Customer... read more →
An interview with Kathryn PooleManager, Customer Reference Program and Communications, Red Hat, and Lorie Loe, President & Chief Content Strategist,... read more →
Laura is at the forefront on the issue of how the rise of social media is changing, and will continue... read more →
Here are several things that customer reference managers--and anyone else for that matter--can STOP doing in 2010, adopted from one... read more →
Here are some responses we got from our Customer Reference Forum LinkedIn community of reference pracitioners (with slight editing, and... read more →
What are you planning for next year? This is the month to get serious about setting the stage to build... read more →
This just in as we add to our lineup for the March Customer Reference Forum. With the rise of social... read more →
Ever wonder how your reference collateral is actually perceived, and used, by the technology purchasers you want to target? How... read more →