When she came to the San Francisco Customer Reference Forum last March, Carol Blumberg was just getting ready to launch Epicor Software’s new, formalized customer reference program. “We had just... read more →
"I am looking to see if anyone can supply a generic template release form that a start-up could use for their customer reference program. The generic form could be used... read more →
Boulder Logic has created an integration between Salesforce.com and our hosted application for customer reference management. We are looking for 4-5 individuals using SFDC for their CRM that would be... read more →
The customer reference group at SAS is analyzing how to work better with other internal departments (sales, consulting, marketing, etc) to more effectively identify and develop customer reference opportunities. Our... read more →
“Hi Everyone: Curious to see if anyone out there can share any best practices with working with internal stakeholders on the corporate side when filling references and developing reference strategies.... read more →
Today we're having our 3d – and final -- teleconference in our Summer Teleconference Series. We’re talking about “Metrics for Impressing the Toughest Executive.” OUR PANEL . . . who... read more →
We have another request (anonymous) from a leading technology firm (trust me when I say "leading"), who is looking to entice tier one customers with established worldwide brands into a... read more →
Rhonda DiGiorgio at Progress Software has this request: "My VP has asked me to put together some statistical information and then survey the field on our reference program (why isn’t... read more →
Today we're having the second of our Summer Teleconference Series. As with the first, I'll post a summary of the teleconference here, then we'll continue the discussion with Q&A, below... read more →
Cheryl Bartlett-Gutierrez at BearingPoint has a question for the community. To respond or contribute, please use the comment feature, below. ********** Bill, I would be really interested in knowing more... read more →