"We have a travel freeze in place and may not be able to attend the 2009 Customer Reference Forum. "Our reference program budget may be cut." "We're in danger of... read more →
An urban legend says that government customers don't give references. But don't tell that to SAS Institute, which has built a thriving government reference community that includes the US Departments of Treasury... read more →
One of the most thoughtful attendees and most probing questioners at last week's 2008 Communities Exchange Summit John Pasquarette, shares these takeaways. He also provides a framework for moving forward with his... read more →
Some takeaways from yesterday's mind expanding presentation by Dell's Vice President of Communities and Conversations at the Communities Exchange Summit. The best community builders will be students of this emerging... read more →
Notes from our afternoon session at the Communities Exchange Summit. Susan started with a simple framework. Communities must be "Purposed, Engineered, Mined" DEVELOPING A PURPOSE Susan is a deep thinker,... read more →
Blogging from the 2008 Communities Exchange Summit. We've had incredible presentations from major B2B customer community programs: Intel (Josh Hilliker, Rhett LIvengood), Intuit (Scott Wilder), Oracle (Jake Kuramoto). Bill Johnston... read more →
Bogging from the 2008 Communities Exchange Summit. Bob Gilbert is talking about
Just caught up with Kingsley Joseph, Senior Product Manager, salesforce.com, who created salesforce.com's IdeaExchange platform. It's being used not only by SFC but also Starbucks and Dell to attract large... read more →
I recently had the chance to have a conversation with Bob Pearson, Vice President, Communities and Conversations, about how Dell is preparing for the future of digital media. Bob will... read more →
Forrester Research, as you probably know, is one of the world's most respected technology and marketing research firms. I recently had the opportunity to chat with Merv Adrian, Sr. Vice... read more →